Marketing Portfolio

This portfolio showcases my expertise in social media management, content creation, and strategic marketing campaigns. From planning and executing engaging social media posts to producing high-quality videos and copy for product launches, I focus on delivering content that connects with audiences and drives measurable results.

Highlighted projects include product release campaigns, YouTube content strategies, and collaboration with influencers to amplify brand visibility. My approach combines creativity, technical expertise, and data-driven insights to elevate brand presence across platforms while building strong connections with the target audience.

Social Media Management - 034Motorsport

Product Release - Mobile Application

I’m proud to share this release video for the 034SPI, a product designed to elevate performance and reliability for Audi and Volkswagen enthusiasts.

For this project, I handled every step of the process: recording and editing the video, as well as writing the accompanying copy. My goal was to highlight the product’s key features and benefits while delivering a clean, engaging presentation for the audience.

YouTube - 034Motorsport

For 034Motorsport's YouTube channel, I oversee content creation from start to finish. This includes planning video topics, scripting, filming, and editing to ensure professional, engaging, and on-brand content. I focus on showcasing products, providing technical insights, and connecting with the community through informative and entertaining videos. My work also involves optimizing titles, descriptions, and tags to maximize reach and engagement, as well as monitoring analytics to refine our video strategy. Through my efforts, the channel consistently delivers high-quality content that educates and excites automotive enthusiasts while driving brand visibility and loyalty.

Product Release - Brake Rotors

Excited to share the release video for the 034Motorsport G8X Brake Rotors—designed to enhance braking performance for BMW G80/G82 enthusiasts.

For this launch, I managed the entire content creation process: capturing and editing the video to showcase the rotors in action and writing the accompanying copy to emphasize their innovative design and performance benefits. The goal was to present a compelling and informative release that resonates with our audience.

Behind the Scenes Campaign!

At 034Motorsport, we know that our community values more than just high-performance parts—they value the people, stories, and passion behind the brand. This past year, we brought this to life with our "Behind the Scenes" campaign, a creative social media initiative that helped us achieve our largest year of Instagram growth ever.

Sale Promotion

For this Black Friday sale promotion, I shot and edited a high-impact video showcasing the sale details and various product lines on offer, ensuring a professional and engaging presentation. The post effectively communicated key sale information, including up to 50% off MSRP, while aligning with 034Motorsport’s brand voice. This project highlights my ability to create dynamic content that drives engagement and supports sales during critical promotional events.

Influencer Content

This year, 034Motorsport proudly hosted HumbleMechanic during Summerfest as part of a strategic partnership aimed at connecting with more customers and enhancing our presence in the car enthusiast community.

The collaboration allowed us to showcase our shared passion for performance tuning and automotive excellence while engaging directly with event attendees. From interactive discussions to exciting product displays, this partnership brought together two trusted names in the industry to deliver an unforgettable experience.

As the content lead for this initiative, I planned, captured, and produced visuals, as well as crafted all promotional copy to ensure our messaging resonated with our audience. Together, we successfully bridged the gap between the brand and the community, building stronger relationships with our customers.

Trendy Posting

What is social media if not for involving your brand with the latest trends!

034Motorsport Uncut YouTube

For 034Motorsport’s Uncut YouTube Channel, I spearheaded its launch to provide behind-the-scenes content, shorter videos, and exclusive insights that complement the main channel without oversaturating it. I developed the channel's strategy, identified target audiences, and curated content that offers a more personal, unfiltered connection with our community. My role includes planning, filming, editing, and optimizing videos to maintain a consistent and engaging presence. This initiative has successfully expanded our reach while fostering a closer relationship with our audience by showcasing the brand’s personality and culture.

I oversee every aspect of the brand's digital presence, from content planning to execution. My responsibilities include planning and scheduling all social media posts, crafting engaging captions, capturing high-quality content, and ensuring consistent, on-brand messaging across all platforms, including Instagram, YouTube, and Facebook.

In addition to Instagram, I actively manage YouTube and Facebook channels, overseeing everything from video production and editing for YouTube to building community engagement and advertising strategies on Facebook. My creative vision and data-driven approach have driven significant growth, including a 60% increase in Instagram followers over four years with 12.4% YoY growth, and expanded audience reach across all platforms.

I take pride in crafting compelling content and strategies that resonate with audiences while driving measurable results. Let’s connect to elevate your brand's digital presence!

Go-To-Market Strategy

I have lead the go-to-market strategy for releasing over 200 SKUs each year, ensuring successful product launches across various platforms. My role involves coordinating cross-functional teams to develop comprehensive launch plans, including product positioning, audience targeting, and tailored marketing campaigns.

I create compelling product descriptions, engaging social media posts, and high-impact visuals to generate excitement and awareness. Additionally, I leverage analytics to fine-tune messaging, ensuring each release resonates with the target audience. From concept to execution, I’ve successfully driven product visibility, fostered customer engagement, and supported consistent year-over-year growth through a strategic and detail-oriented approach.

This experience demonstrates my ability to manage high-volume product rollouts while maintaining a consistent brand voice and achieving measurable business outcomes.

Check out this most recent one, where I got in front of the camera to talk about my personal Audi S4: https://lnkd.in/gYBfRxYa

Meet Damian, one of our hardware engineers at 034, responsible for bringing you some of the latest and greatest upgrades for your vehicles

Marketing Campaign - “Behind the Scenes”

I recently spearheaded the "Behind the Scenes" campaign, a creative social media initiative that showcased the people, stories, and passion behind the brand. This campaign featured engaging Instagram Reels highlighting:

Team Member Spotlights: Fun polls and profiles showcasing team personalities and interests.
Personal Cars: Stories and features on team members’ modified track cars and daily drivers.
Company Culture: Authentic insights into why our team loves working at 034Motorsport.

By focusing on authenticity and storytelling, the campaign fostered deeper audience connections and celebrated our shared enthusiasm for cars. The results were extraordinary: in 2024, Instagram engagement and reach hit record highs, achieving the platform’s largest growth year in company history. This campaign demonstrated how authenticity drives meaningful interactions and strengthens community relationships.

Copywriting & Collateral

I create collateral for over 200 SKUs released annually by 034Motorsport, crafting content that highlights and breaks down important product information and technical details. My work focuses on showcasing the unique features, performance benefits, and practical applications of each product, helping consumers understand why it’s the ideal choice for their needs.

Through clear, engaging, and informative copy, I ensure that every product release effectively communicates its value to the target audience, driving interest, trust, and conversions. This includes product descriptions, social media content, and other marketing materials that support 034Motorsport’s industry-leading go-to-market strategies.

S34 SüperDüper Insuction Bundle, B9/B9.5 Audi RS4/RS5

034Motorsport 4M Audi Q7 3.0 TFSI Performance Software ECU & TCU Tuning Bundle

Open House Event

Open House Event - Sponsor

Open House Event - Industry Guest

Open House Event

Open House Event - Facility Tour

SEMA 2022 Booth in Central Hall in Las Vegas

Event Planning

I organize 034Motorsport’s biannual open house events, coordinating with the entire company to create an engaging experience for attendees. These events feature industry guests, sponsor collaborations, raffle prizes, and guided facility tours, showcasing our brand’s innovation and community focus.

Additionally, I represent 034Motorsport at SEMA, the premier gathering of automotive industry leaders and enthusiasts. At SEMA, I connect with dealers in our Wholesale Program, showcase our latest projects and products, and strengthen relationships with partners and the automotive community. These efforts highlight my ability to plan, execute, and represent the brand at both in-house and large-scale industry events.

Blog Writing

034Motorsport Suspension Product Breakdown

I write and oversee the creation of blog content for 034Motorsport, focusing on technical automotive topics, product spotlights, and company updates. By guiding my team, I ensure that all blog posts maintain high-quality standards, align with the brand’s messaging, and provide valuable insights for our audience. Each piece is designed to educate, engage, and reinforce 034Motorsport’s authority in the automotive industry while connecting with enthusiasts and customers alike.

Strategic Partnerships / Influencer Marketing

Hagerty / Jason Cammisa

034Motorsport partnered with Jason Cammisa and Hagerty to provide our Audi S3 for a high-profile video shoot. The comparison featured our vehicle alongside the Audi RS3, Lexus LFA, and Porsche Carrera GT, showcasing its capabilities in an elite lineup.

Our Audi S3 was extensively liveried for the production, making it a standout in a video that has since garnered over 3 million views on YouTube. This collaboration highlighted 034Motorsport’s expertise and performance products to a massive automotive audience, further elevating our brand visibility and reputation.

Evolve Motorsports

034Motorsport partnered with Evolve Automotive, CSF Radiators, and FCPEuro to contribute to a stunning BMW 1M build featuring a P65B44 engine. This vehicle was proudly showcased in the CSF Radiators Booth in Central Hall at SEMA, one of the most prestigious stages in the automotive industry.

Our products were highlighted as part of this high-profile collaboration, demonstrating 034Motorsport’s commitment to excellence and performance. This partnership showcased the synergy between top-tier automotive brands and captured the attention of enthusiasts and industry leaders alike.

Humble Mechanic

034Motorsport partnered with Humble Mechanic, a YouTube influencer with 1 million subscribers, to showcase our products and engage with the community. His MK8 Golf R was liveried and prominently featured in our 2023 SEMA booth, while Humble Mechanic himself joined us at our Open House event, interacting with fans and attendees.

This collaboration allowed us to highlight 034Motorsport’s products while fostering a deeper connection with the automotive community through Humble Mechanic’s trusted influence and reach.

Cameron Alford

I collaborated with Cameron Alford, a YouTube influencer with 400,000 subscribers, on three vehicle builds that collectively garnered millions of views. These projects showcased 034Motorsport’s products to a broad and engaged audience, highlighting their performance and quality.

Our partnership evolved beyond content creation, as Cameron has now become a wholesale dealer for 034Motorsport, further driving business growth and strengthening our presence within the automotive community. This collaboration exemplifies how strategic partnerships can expand brand reach while creating long-term business opportunities.

Collete Davis

One of our standout partnerships was with Collete Davis, where we collaborated to build an Audi TTRS for her YouTube channel, which has 400,000 subscribers. The video series documenting the build accumulated over 1 million views, showcasing 034Motorsport’s products to a highly engaged audience and strengthening our connection with the automotive enthusiast community.

I oversee all 034Motorsport partnerships, managing collaborations with influencers, industry leaders, and other brands to drive visibility and engagement. From small-scale collaborations to large strategic alliances, I ensure each partnership aligns with our brand values and goals.

My role includes identifying key partners, negotiating terms, and crafting campaigns that amplify our reach. By leveraging these relationships, I’ve successfully strengthened 034Motorsport’s presence within the automotive community and created meaningful connections that foster trust and loyalty among our audience.

Media Creation

I produce a wide range of media content for 034Motorsport, blending creativity and technical expertise to engage and inform our audience. My work includes scripting, shooting, and editing both short-form and long-form videos that highlight products, technical insights, and brand stories.

In addition, I capture high-quality product photography and create social media content, such as Instagram Reels, to showcase products in an engaging and visually impactful way. Through this diverse approach, I ensure that 034Motorsport’s media presence is both professional and compelling, driving audience engagement and brand awareness.